The above image is of a poster from a campaign to help men take a more active and compassionate role in their children's lives. Specifically it is aimed at men who are biologically connected to their children but who apparantly may be abusive towards their children. It was interesting to see the image and how it was being used to make these men aware that unless they are involved in a positive manner they are nothing more than sperm donors to their own kids. Note the tone and content of the words describing the "dad".
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